Marico Limited has announced a strategic investment in Apcos Naturals Private Limited with an acquisition of a 60% equity stake …
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Distell produces, markets and distributes a diverse portfolio of award-winning global and multi-country brands within the ready-to-drink (RTD), cider, wine, …
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Industry Update
Inside: &flix's world television premiere strategy with #FlixFirstBeforeAmerica
by adminWith effect from October 2019, the channel claims to redefine television viewing by bringing World Television Premieres of the biggest …
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In all channels list released for BARC Week 22, Dangal appeared at the first position with 1229557 impressions. It was …
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With the new packaging, the brand intends to connect more strongly with the modern Indian women and their aspirations. The images bring out …
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Industry Update
Samsung India and National Geographic Traveller India capture Kashmir wildlife
by adminSamsung teamed up with National Geographic Traveller India to #UncoverTheEpic. Filmmaker and National Geographic Explorer, Eshika Fyzee traveled to the …
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The new Bata India festive campaign — New Arrivals, Every Friday — features their brand ambassador Kriti Sanon and her sister, Nupur …
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Interviews
You can over-communicate & sometimes it's better to do that: Pavan Ponnappa, eBay
by adminPavan Ponnappa, Head – Marketplace Experience, eBay sheds light on eBay as a platform that aims to enable sellers in India …
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F&B Sector Ads on TV grew by 6% in 2020 over 2019: TAM Auto Sector led Print Advertising with 18% …
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Madison World has today announced that Dipankar Sanyal, CEO of Platinum Outdoor will take additional charge of Madison Retail Paradigm …