TATA Tea Premium from Tata Consumer Products recently introduced a new ‘Odisha -specific’ communication campaign. The brand had been relaunched …
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Interviews
Interview: Hyper-local news ecosystem is burgeoning in COVID-19 era, says Avinash Pandey, ABP Network
In an exclusive conversation with Media Samosa, Avinash Pandey, CEO, ABP Network shares a glimpse of the endeavors of the …
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Unilever has recently announced it will eliminate the word ‘normal’ from all of its beauty and personal care brands’ packaging …
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Uttarayan is a fun festival that people, especially in the state of Gujarat, love to celebrate. On the day, the …
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Delhi Capitals has announced JSW Group as the IPL team’s Principal Sponsor for the upcoming season of the Indian Premier …
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Industry Update
YouTube & Ludo King most trusted brands among Indian kids: Ormax Brand Trust Survey 2021
Media consulting firm Ormax Media has released its latest report titled Ormax Brand Trust Survey 2021, which ranks media brands …
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As per Anurag Kumar, Chief Communications Officer, Tata Sky, the brand has been growing faster than any of its competitors. …
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In today’s world, when digital is increasingly becoming the media of preference for brands, Cadbury and Ogilvy gave a refreshing …
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Rin detergent, Hindustan Unilever has launched its latest campaign celebrating the inspiring story of C.A. Bhavani Devi, India’s first woman …
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For Canon India’s camera business, South India is an extremely important market. It contributes to about 35 to 40% of …