Parle Products is expanding its snacks portfolio with the introduction of three products – Lite Chiwda, Gujarati Mixture, and Farali …
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Industry Update
#Opinion Showcasing brand love Inside Out: Leveraging employees as brand ambassadors
A motivated workforce translates into higher productivity, better reputation, and can boost a company’s bottom line. Staff ambassadorship programs complement …
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With a data-driven approach, the real-time news analytics dashboard compares news from more than 200 news portals based on keywords. …
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TWBA India won two bronze for their work, ‘One Mindful Mind’ at Cannes Lions 2019. The two bronze were awarded …
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FCB Group India has announced the elevation of Vidyadhar Wabgaonkar as the CEO of FCB Cogito, the independent consulting arm of the Group in …
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The agency won the campaign following a multi-agency pitch and is now servicing the account from its Mumbai office. Elaborating …
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As their first assignment, Alchemist has incubated and executed its maiden campaign for Runwal Gardens. The concept is called HHQ, …
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Industry Update
UTI Mutual Fund selects Resulticks to power its omnichannel customer engagement initiatives
With a pan-India presence and an extensive portfolio that addresses the diverse needs of investors, UTI MF aims to empower …
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Godrej Protekt has unveiled new TVCs for Protekt Health Soap and Protekt Air & Surface Disinfectant Spray. With this campaign, …
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The new platform gives advertisers a unique opportunity to reach and engage with more than 350 million Opera users worldwide …