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Unacademy has unveiled its latest marketing campaign for IPL 2021 in the form of a hijack of the commentary box. …
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Godrej Ezee liquid detergent is back with the eleventh edition of Ezee Hugs, an initiative aiming to provide warmth to …
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Viacom18 today announces the appointment of Chanpreet Arora as Business Head at AVOD (Voot) and Vineet Govil as Chief Technology …
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Industry Update
Inside: How Radico Khaitan & SheWings owned the cause of menstruation hygiene awareness
by adminIn Tier 2 and 3 cities of India, daily wage workers face major issues associated with menstrual health and hygiene …
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Songfest India has appointed Pitchfork Partners Strategic Consulting as its communication counsel. The agency will help amplify and communicate the …
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BARC-Nielsen Edition 12 – IPL 2020 Report takes a look at the television viewership and advertising consumption of IPL 13 …
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Industry Update
Indus OS appoints Value 360 Communications as its PR and brand communications partner
by adminIndus OS has appointed Value 360 Communications as its PR and brand communications partner. The agency will be overseeing the …
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Snapdeal has partnered with Hungama Play, owned by Hungama Digital Media, to offer a video streaming service to its users. …
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Industry Update
Most advertisements in June-July were about toilet soaps, shampoos: TAM AdEx
by adminTAM AdEx-Television Advertising Report VIII takes a deep dive into the details of GEC Channel Genre focusing on Hindi GEC, …