As the world finds itself working from home to help prevent the spread of the COVID-19 pandemic, Taboola released findings …
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Industry Update
Case Study: How House of Hiranandani hyper-personalized videos garnered reach through its Republic day campaign
by adminLeveraging data of site visits and more, the House of Hiranandani republic day campaign shared personalized videos with its customers …
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Industry Update
After a successful run in Mumbai, Surat and Ahmedabad, BTVI will now host Money Mantra in Delhi.
by adminThe Money Mantra initiative has been traveling and after successfully hosting sessions in Mumbai, Surat, and Ahmedabad, Money Mantra is …
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Industry Update
KITKAT rolls out campaign to mark the launch of ‘Glow in the Dark’ festive packs
by adminFestivals in India have always stood for celebration, joy, and hope. This year, more than ever, we have realized that …
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Jahnabi Phookan has been appointed the National President of FICCI Ladies Organization (FLO), the women’s wing of the apex chamber Federation of Indian Chambers of Commerce and …
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The adventures of the Amul Girl began in the sixties; during the time ads were either too corporate or featured …
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Recorded between August 1 and August 7, BARC Week 31 data suggests Dettol Antiseptic Liquid was the highest spender with …
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Global stories with universal values find large audiences in India and dubbing international films in local languages is an effective …
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More than 250 top creatives from 42 countries will judge work from around the world. The jurors from India and …
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Industry Update
Dabur collaborates with Anugrah Madison for Dabur Nasal Drops' COVID warriors initiative
by adminAnugrah Madison, a unit of Madison World into rural outreach assisted Dabur to initiate the safety of COVID warriors against …