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Media Samosa
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Interview
Interviews
The league’s global Instagram account has 1.7M total followers from India:…
Interviews
Gaana saw a 13% rise in music consumption across India: Prashan…
Interviews
Interview: We are betting big on original IPs with increased focus…
Interviews
For massification of non-cricket properties, high entertainment quotient & localization is…
Interviews
Interview: Through brand Mirchi we will be hyperlocal generalists focussed on…
Opinion
Opinion
#RoadTo2021: Marketing Trends that will dominate the senior care market in…
Opinion
#RoadTo2021: PR trends that need to die in 2021
Opinion
#Opinion Showcasing brand love Inside Out: Leveraging employees as brand ambassadors
Opinion
#RoadTo2021: 5 areas where PR will be required in the New…
Digital
#PRPOILive: Going GLOcal with PR
Expert Take
Expert Take
Experts Speak: OOH Advertising in 2021 – Is revival on the…
Digital
#PRPOILive: Going GLOcal with PR
Digital
#PRPOILive: All you need to know about Digital PR
Expert Take
Importance of Public Relations and Advocacy in Digital Communication
Expert Take
Experts Speak: Industry frets over lack of clarity on MIB’s plans…
People
People
Misinformation is highest about disease spread in Delhi followed by Chandigarh:…
People
ABP News ropes Zulfia Waris as Business Head, ANN Content Studio
Interviews
Interview: TV viewing is 3.5 hrs on average for youngsters: Navin…
Interviews
I have never tried to sensationalise things: Radhakrishnan Sreenivasan, Sports Presenter
Industry Update
Google Cloud Hires Amitabh Jacob to Head India Partnerships and Alliances
Movements/Update
Movements/Update
Ormax Media launches GEC character popularity track in four languages
Marketing
Dabur expands oral care portfolio with new Ayurvedic Mouthwash
Expert Take
Experts Speak: Industry frets over lack of clarity on MIB’s plans…
Media
Jaya Chaudhry appointed as Head of Media Sales for Bloomberg Media
Movements/Update
Tarunjeet Rattan joins PR Boutiques International as Vice President for executive…
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Dimon Hu decodes Huawei India’s business & marketing strategy
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It’s not about only creating a great ad: Anuj Rustagi, Fabelle Chocolates, ITC
Interviews
I have never tried to sensationalise things: Radhakrishnan Sreenivasan, Sports Presenter
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Interview: With Khushiyon Wali Feeling, Sony SAB aims to be looked...
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Interview: We wanted to target homemakers: Dilen Gandhi, Pepsico India
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Interview: World Cup gives an opportunity to reach Tier II &...
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Interview: Vikram Chandra talks about industry overhaul with Editorji
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Sujit Patil decodes Godrej’s experiential marketing strategy with L’Affaire
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January 20, 2020
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Interview: Radio is not limited to FM anymore shares Shivangini Jajoria,...
Aishwarrya Chakraverty
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August 26, 2019
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Interview: Marketing is part science part magic in a manner of...
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April 30, 2019
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In-depth: How OnePlus’ Red Cable Christmas Campaign garnered 24.4M impressions on...
Sneha Yadav
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January 17, 2020
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We have had a growth of about 15-20% across Sony SAB...
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January 18, 2019
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Dettol Co-Created with Moms is an obvious next step, says Pankaj...
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INDUSTRY UPDATE
Industry Update
dentsu X India recognized in Adweek Top 100 Fastest Growing Agencies...
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Parle Agro assigns media mandate to MediaCom India
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Kingfisher comes on board as FC Goa’s official sponsor for the...
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PR Pundit wins public relations mandate for RR Global
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