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Larger discussion is around the content of news channels: Mohit Joshi
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- Percent of people listening to radio an hour+ daily has increased: Rahul Namjoshi, MyFM
- Amit Nair shares insights from Zee Zest's digital-first strategy to grow on TV
- The league's global Instagram account has 1.7M total followers from India: Siddharth Chury, NBA India
- Digital & Social Media have been our go-to mode of communication: Arpit Machhar, Dangal TV
- With production halted, everyone will face a vacuum in content: Ashish Golwalkar, SonyLIV
- Our TG is middle-class Bengali women & we believe in creating inclusive content: Samrat Ghosh
Decoding profitable IPL sponsorships with Sandeep Tewari, Usha International
Interview: World Cup gives an opportunity to reach Tier II & III cities: Nikhil Arora, GoDaddy India
You Might Be Interested In
- Our TG is middle-class Bengali women & we believe in creating inclusive content: Samrat Ghosh
- Radio FCT revenues fell to 80% during first 90 days of lockdown: Monalisa Mandal, Fever FM
- For massification of non-cricket properties, high entertainment quotient & localization is must: Rajesh Kaul, SPN India
- You can over-communicate & sometimes it's better to do that: Pavan Ponnappa, eBay
- Interview: We are betting big on original IPs with increased focus on local content says, Abhishek Dutta, Cartoon Network & Pogo
- We spend 50% of marketing budgets on TV & 40% on digital: Anurag Kumar, Tata Sky