360
Larger discussion is around the content of news channels: Mohit Joshi
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- Our TG is middle-class Bengali women & we believe in creating inclusive content: Samrat Ghosh
- Digital & Social Media have been our go-to mode of communication: Arpit Machhar, Dangal TV
- Interview: Marketing is part science part magic in a manner of speaking: Ankush Manchanda, Director – Digital Marketing
- Interview: South market is the biggest consumer of oats for us says, Raghav Gupta, Oateo Oats
- Interview: Association with BCCI has helped us in building an affinity with Indian audience: Will Yang, Oppo
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Decoding profitable IPL sponsorships with Sandeep Tewari, Usha International
Interview: World Cup gives an opportunity to reach Tier II & III cities: Nikhil Arora, GoDaddy India
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- Livestreams created a level playing field in the experiential industry: Swaroop Banerjee, ZEE LIVE
- Interview: Through brand Mirchi we will be hyperlocal generalists focussed on collaborations says Prashant Panday
- Our TG is middle-class Bengali women & we believe in creating inclusive content: Samrat Ghosh
- We saw a growth in non-prime time viewing as well during the lockdown: Kartik Mahadev, ZEEL
- Larger discussion is around the content of news channels: Mohit Joshi
- I preferred the ‘old abnormal’ to this ‘new normal’: Ram Madhvani, Equinox Films