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Home Industry Update Zee Tamil launches the first edition of Zee Tamil Kutumbam Viruthugal 2018

Zee Tamil launches the first edition of Zee Tamil Kutumbam Viruthugal 2018

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For the first time since its inception in 2008, leading Tamil General Entertainment Channel (GEC) Zee Tamil has announced the launch of its first-ever awards show – Zee Tamil Kutumbam Viruthugal 2018. Commemorating Zee Tamil’s 10-year milestone in Tamil Nadu, this property seeks to celebrate the enlivening success and diverse talent from the channel that has transformed the Tamil Television Entertainment Industry. The prestigious trophy was unveiled yesterday in the presence of Mr. Siju Prabhakaran, South Cluster Head – Zee Entertainment Enterprises Pvt. Ltd, Mr. Tamildasan, Programming Head – Zee Tamil, Actor Priya Raman, Actor Shree Kumar, Anchor Archana, Actor and Host Lakshmy Ramakrishnan and Singer Srinivas at a launch event held in Chennai earlier today.

Zee Tamil Kutumbam Viruthugal aims to celebrate the 10-year journey of Zee Tamil in the General Entertainment Industry where the channel has set a benchmark with its distinct non-fiction shows such as Mr. & Mrs. Khiladies, Junior Superstars, Sa Re Ga Ma Pa & Dance Jodi Dance and novel fiction shows such as Sembaruthi, Yaarade Nee Mohini, Oru Oorla Oru Rajakumari and Poove Poochudava among others. The event will also witness the culmination of the Zee Tamil Kutumbam, as they join hands to honour and award its talent across various categories. The awards will be presented to the winners at an on-ground event scheduled to take place on 13th October 2018.

Speaking on the launch of the Kutumbam Viruthugal, Mr. Siju Prabhakaran, South Cluster Head – Zee Entertainment Enterprises Pvt. Ltd. said, “Over the last 10 years, the strength of Zee Tamil has been in its unique storytelling which encapsulates the ethos, culture and tradition of Tamil Nadu that Tamil audience cherish and hold close to their hearts. With the launch of Zee Tamil Kutumbam Viruthugal, we aim to present our viewers with new frontiers of entertainment as we welcome them to join us in this celebration of talent that has helped shape Zee Tamil as the preferred entertainment destination across all age groups.”

The categories of awards for Zee Tamil Kutumbam Viruthugal 2018 include:

Favourite Hero Favourite Heroine Favourite Villi Favourite On-screen Pair Favourite Anchor Favourite Serial Best Actor – Male Best Actor – Female Best Anchor – Male Best Anchor – Female Best Villian/Villi Best Comedian Best Judge – Male Best Judge – Female Best Child Artist Most Popular Mamiyaar Most Popular Marumagal Most Promising Actor – Male Most Promising Actor – Female Most Popular Appa Most Popular Amma Popular Reality Show Face Best Supporting Actor – Male Best Supporting Actor – Female Best Duo Anchor Best Non-Fiction Show Best Serial

Special Award

The winners will be chosen through a fair voting process that will allow viewers and fans to vote for their favourite stars by giving a missed call to the stars’ respective code numbers or by logging on to the Zee Tamil Kutumbam Viruthugal Microsite on the Zee5 App/Website. Additionally, viewers can also vote directly at the Zee Tamil Canter Vans that will be travelling across Tamil Nadu to the following cities starting 1st October:

Salem Dindigul Cuddalore Theni Virudhunagar Srivilliputhur Pollachi Tiruppur Erode Pondicherry Madurai Coimbatore Trichy

Tirunelveli

For the ‘Favorite’ categories, winners will be chosen basis the highest number of votes received collectively through missed calls, votes registered through Zee5 and the canter activity. For all other categories, votes garnered through Zee5 and the canter activity alone will be taken into account to adjudge the final winners.

The Zee Tamil Kutumbam Viruthugal 2018 will be held on Saturday, October 13 at YMCA, Nandanam Ground, Chennai, 6:oo PM onwards. Passes for the event can be collected from the Zee Tamil office, No. 33B, Olympia Platina, SIDCO Industrial Estate, Guindy, Chennai, Tamil Nadu 600032.

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