The year 2020-21 saw a tumultuous year for the advertising industry owing to the pandemic. With the changing paradigms, many …
admin
-
-
Industry Update
Case Study: How Jeep India's Ganeshotsav campaign garnered 4mn+ impressions
by adminIndia is the fourth-largest auto market in the world with sales amounting to 3.81 million units. The growing market has …
-
Elite Marque Public Relations has bagged the PR mandate of Blaupunkt TV India. The agency will service the account from its New Delhi office. Avneet Marwah, CEO …
-
Dentsu International has announced the launch of its sports marketing unit in India. The launch is supported by Dentsu Sports …
-
At a time when millions of gamers are idle at home, The Esports Club hopes to reach its target audience …
-
Enrich Salon has appointed Vivek Bali of Sephora-fame as their CEO. The beauty industry leader has been brought on board …
-
Industry Update
Digital ad insertions grew by 93% from Jan-May 2021 for Real Estates/Properties: TAM
by adminAs per the latest TAM AdEx cross-media report, the ad volumes of the Real Estates/Properties’ category on Television grew by …
-
For many young people, the new normal today has brought with it a lot of stress and anxiety with having …
-
After leading Tata Starbucks to achieving several important milestones, Navin Gurnaney, CEO, has made the decision to pursue an opportunity …
-
Austin-based Dell became India’s Most Desired Brand (MDB) according to the seventh edition of the TRA research report 2021, up …