Bengal is known for its love for sweet curd and now Metro Dairy the quintessential Bengali brand, making its foray …
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Industry Update
Wavemaker & Tata Tea Gold create ‘Dil Ki Suno’ campaign in partnership with IIFA
by adminCrafted and executed by Wavemaker, the media, content, and technology agency of GroupM, the campaign will showcase inspiriting stories by many …
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As the fourth quarter of the year comes around, e-commerce websites seem to be taking the lead in pulling consumers …
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Recorded between August 8 and August 14, BARC Week 32 data suggests Dettol Antiseptic Liquid was the highest spender with …
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Industry Update
BARC Week 45: HUL & Santoor retain top positions in list of advertisers & brands
by adminWith the beginning of the second week of November, quite a few personal hygiene and FMCG brands seem to have …
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As lockdown measures begin to gradually ease up and athletes start to step out of their homes to reconnect with …
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Mangaldeep, ITC’s Agarbatti brand has roped in Odia actor Babushaan Mohanty for its agarbatti offering – the ‘Mangaldeep – Jagannath …
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Home remedies are believed to be a trusted relief against acidity over the years. However, they may start showing results …
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Sony Pictures Networks is working closely with its production partners to ensure shoots resume in a controlled environment with strict …
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Condé Nast today appointed Megha Kapoor as Head of Editorial Content, Vogue India. In her new role, Kapoor will oversee …