OMD Mudramax has launched ‘Bingo’, an outcome-based, AI-backed media buying tool focused on emerging brands and enterprise clients. Bingo helps …
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Aviva Life Insurance has announced the appointment of Sonali Athalye as its Chief Financial Officer. She will be responsible for …
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Kantar announced the appointment of Ted Prince Jr to the newly created position of Chief Product Officer. He will report …
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We’re always consuming, wish-listing, and adding items to multiple carts, across multiple E-commerce portals, consciously or unconsciously, especially due to …
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The Mavericks India today announced that it has won the national communications mandate for Hero Lectro E-Cycles. The mandate was …
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With an eye for building a consumer portfolio, Ruder Finn, an independent firm, recently won the communications mandate for Harley-Davidson …
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In view of COVID-19, while there are clear guidelines around washing hands, wearing face masks and social distancing, there are …
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Price can create demand! While it has been true for a long time, it has perhaps been the most used …
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VMLY&R India has been tasked with designing a robust online customer experience journey for CRIF High Mark. The collaboration will …
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The survey stated that Indians would spend more on healthcare products (64%) followed by food (60%), household products (56%), leisure/entertainment …