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Home Industry Update BARC Week 14 top brands list feature Dettol, PolicyBazaar & Disney+Hotstar VIP

BARC Week 14 top brands list feature Dettol, PolicyBazaar & Disney+Hotstar VIP

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Recorded between April 4 and April 10, BARC Week 14 data suggests Dettol was the highest spender with 31596 insertions. It was followed by Policybazaar (23473), Disney+Hotstar VIP (15827), Dettol Cool Soap (12580), Spotify App (11471), Social Message-Zee Network (10561), International Cricket Council (10259), Dettol Antiseptic Liquid (10186), Colgate Dental Cream (8294) and Clinic Plus Shampoo (7831).

screenshot-2020-04-17-at-9-58-41-am-4222947 Source: BARC India

Also Read: Disney+ Hotstar Premium to launch all 31 Seasons of ‘The Simpsons’

Among the advertisers, Hindustan Lever has the highest insertions at 104212 insertions. It was followed by Reckitt Benckiser (62573), Brooke Bond Lipton India (33090), Indya Interactive Services (24256), Policybazaar INS Web Aggregator (23473), Smithkline Beecham (15563), Zee Entertainment Enterprises (15355), Colgate Palmolive (15107), Gujarat Coop Milk Market Federation (12377) and Spotify India (11471).

screenshot-2020-04-17-at-9-58-22-am-7245296 Source: BARC India

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