Friday, December 13, 2024
Friday, December 13, 2024
Home Industry Update Gerety Awards extends deadline; will not accept Covid-19 ads

Gerety Awards extends deadline; will not accept Covid-19 ads

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14-15-696x389-9425623

The new deadline is set for May 29. The Founders of Gerety Awards said: “An online petition called for award shows to place a ban on COVID-related entries, we agree with the sentiment that this is not a “cultural moment.” It’s a humanitarian catastrophe. Therefore, we will not be accepting any COVID-19 related ads this year. This does not take away from the fact that agencies are creating fantastic work in response to the COVID-19 virus, but we feel that all focus should be on winning the fight against the virus and not on award recognition for it.”

Gerety judging is done in two stages. Firstly, the Executive Jury sessions create the shortlist and then the Grand Jury makes the final selection defining the overall winners.

Also Read: Impact of COVID-19 on the IPL Ecosystem Value

In light of the Coronavirus (COVID-19) pandemic, we have decided that for this year all judging will be done remotely and online. The jury sessions in June had been planned for London, New York, Bangkok, Johannesburg, Melbourne, Madrid, Berlin, Buenos Aires, Helsinki, and Istanbul.

With the help of AwardsEngine, Gerety counts on a world-class voting system that allows the judging to be done online and remotely. Most importantly, this will not change the uniqueness and value of the Gerety Awards which is defining the female vision of advertising with a jury of leading creatives from around the world.

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