Legends League Cricket (LLC) announces its partnership with Sony Pictures Networks India (SPN) to live telecast all the matches of the league to be played in January 2022, on SONY TEN 1 and SONY TEN 3 channels as well as live stream the matches in India on SPN’s premium OTT platform, SonyLIV.
The Legends of Cricket representing India, Asia, and the Rest of the World, will show up at the Al Amerat Cricket Stadium in Muscat, Oman, to not only play competitive and exciting cricket but also revive the nostalgia and timeless rivalries between these Legends of the game. The League has a potential reach of over 500 million cricket fanatics across the globe through television broadcasts and live streaming of the matches.
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“We are extremely happy to announce this partnership with Sony Pictures Networks India. They have a very credible history of making sporting events a grand success, including the most premium T20 cricket leagues in the world. We wish to walk a long mile with them and ensure viewers are treated with a very competitive and entertaining form of Cricket. The league starts January 20th2022,” said, Raman Raheja, CEO of Legends League Cricket.
Rajesh Kaul, Chief Revenue Officer, Distribution and Head – Sports Business, Sony Pictures Networks India, said, “It’s a very exciting partnership to get into, and having these stalwarts on the ground playing competitive cricket will definitely engage our viewers across India. Sony Sports has always served its viewers with its diverse portfolio of premier sports content and with the Legends League Cricket, we will present our viewers a great viewing experience of watching these legends in action on our sports channels.”
Legendary Amitabh Bachchan has joined Legends League Cricket as its Ambassador and will be promoting the League.
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