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Media Samosa
Home
Interview
Interviews
Education, Healthcare & teleshopping major categories of concern post Consumer Protection…
Interviews
Interview: TV occupies 80% of our marketing mix says, Venkatesh Parthasarathy,…
Interviews
You can over-communicate & sometimes it’s better to do that: Pavan…
Interviews
Digital & Social Media have been our go-to mode of communication:…
Interviews
Best way to buy & sell any channels that go digital…
Opinion
Opinion
While battling the pandemic think mobile-first…
Opinion
Why Retail needs to go Phygital?
Opinion
The ripples effects of ad fraud
Opinion
Podcast Marketing 101: Leveraging the medium during lockdown
OOH
How can COVID-19 be the much-needed change-maker for OOH
Expert Take
Expert Take
Expert View: Way forward an elusive term for PR industry post…
Expert Take
COVID-19: Events industry hit hard with hope from H2 2020
Expert Take
Impact of COVID-19 on the IPL Ecosystem Value
Expert Take
Will the proposed ban on Fairness Cream ads impact the industry?
Expert Take
Decade Samosa: Evolution of PR industry in the last 10 years…
People
People
Misinformation is highest about disease spread in Delhi followed by Chandigarh:…
People
ABP News ropes Zulfia Waris as Business Head, ANN Content Studio
Interviews
Interview: TV viewing is 3.5 hrs on average for youngsters: Navin…
Interviews
I have never tried to sensationalise things: Radhakrishnan Sreenivasan, Sports Presenter
Industry Update
Google Cloud Hires Amitabh Jacob to Head India Partnerships and Alliances
Movements/Update
Marketing
Lavazza launches advergame to support sustainable development projects in Colombia
Movements/Update
NBA & Microsoft get into a strategic alliance to enhance fan…
Movements/Update
Dettol & PVR Cinemas get into a strategic partnership to promote…
Movements/Update
House of Cheer launches Happyness.me for Corporates
Movements/Update
The Times Of India launches #WantMyPaper campaign
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Interviews
Education, Healthcare & teleshopping major categories of concern post Consumer Protection Act 2019: Rohit Gupta, ASCI
Saloni Surti
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August 4, 2020
Interviews
Interview: TV occupies 80% of our marketing mix says, Venkatesh Parthasarathy, Lotte India
Interviews
You can over-communicate & sometimes it’s better to do that: Pavan Ponnappa, eBay
Interviews
Digital & Social Media have been our go-to mode of communication: Arpit Machhar, Dangal TV
Interviews
Best way to buy & sell any channels that go digital is through programmatic: Bharat Khatri, Xaxis India
Interviews
In-depth: How OnePlus’ Red Cable Christmas Campaign garnered 24.4M impressions on...
Sneha Yadav
-
January 17, 2020
Interviews
Zee Café’s TV-First approach has made us disruptors in the category:...
Sneha Yadav
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November 25, 2019
Interviews
Your-Space Story: 5 steps to creating a student-centric brand
Jagruti Verma
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November 19, 2019
Interviews
It’s not about only creating a great ad: Anuj Rustagi, Fabelle...
Aishwarrya Chakraverty
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November 15, 2019
Interviews
I have never tried to sensationalise things: Radhakrishnan Sreenivasan, Sports Presenter
Media Samosa
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November 11, 2019
Interviews
Dimon Hu decodes Huawei India’s business & marketing strategy
Aishwarrya Chakraverty
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September 9, 2019
Interviews
Snackable content drives Red FM: Nisha Narayan, Red FM & Magic...
Media Samosa
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September 3, 2019
Interviews
Interview: Vikram Chandra talks about industry overhaul with Editorji
Jagruti Verma
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August 29, 2019
Interviews
Interview: Radio is not limited to FM anymore shares Shivangini Jajoria,...
Aishwarrya Chakraverty
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August 26, 2019
Interviews
Interview: Raju Vanapala explains citizen journalism at play on Way2News
Jagruti Verma
-
August 12, 2019
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Dimon Hu decodes Huawei India’s business & marketing strategy
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INDUSTRY UPDATE
Industry Update
CommerceX bags end-to-end eCommerce mandate for TT Group
Industry Update
Santoor ropes in celebrity superstars for different regions in its mega...
Industry Update
Orient Electric appoints Salil Kapoor to lead its Home Appliances business
Industry Update
Srinivasan Swamy receives International Honorary Award at AD STARS, Busan, Korea
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