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Media Samosa
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The viewership for our platform increased more than double: Ridhima Lulla,…
Interviews
South has always been an essential market for us: Sukhpreet Singh,…
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We saw a growth in non-prime time viewing as well during…
Interviews
Interview: It is not Television vs OTT but how both can…
Interviews
Interview: Hyper-local news ecosystem is burgeoning in COVID-19 era, says Avinash…
Opinion
Opinion
Opinion: Television for the millennial? Creating a space in the multi-screen…
Opinion
7 hidden PR learnings from characters of NBC’s ‘The Office’
Opinion
Decoding PR Strategy for Real Estate during crisis period
Opinion
Opinion: Cashbacks & Discounts: Is the post-COVID consumer reward ready?
Opinion
The state of VR & AR in the Indian A &…
Expert Take
Expert Take
Opinion: Role of videos in driving commerce post COVID-19
Expert Take
Expert View: Way forward an elusive term for PR industry post…
Expert Take
COVID-19: Events industry hit hard with hope from H2 2020
Expert Take
Impact of COVID-19 on the IPL Ecosystem Value
Expert Take
Will the proposed ban on Fairness Cream ads impact the industry?
People
People
Misinformation is highest about disease spread in Delhi followed by Chandigarh:…
People
ABP News ropes Zulfia Waris as Business Head, ANN Content Studio
Interviews
Interview: TV viewing is 3.5 hrs on average for youngsters: Navin…
Interviews
I have never tried to sensationalise things: Radhakrishnan Sreenivasan, Sports Presenter
Industry Update
Google Cloud Hires Amitabh Jacob to Head India Partnerships and Alliances
Movements/Update
Movements/Update
Tarunjeet Rattan joins PR Boutiques International as Vice President for executive…
Movements/Update
NBA 2K League partners with Pocket Aces’ Loco to stream it…
Movements/Update
Hindware launches ‘Contactless Handwashing booths’ as part of new campaign
Marketing
Lavazza launches advergame to support sustainable development projects in Colombia
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NBA & Microsoft get into a strategic alliance to enhance fan…
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Percent of people listening to radio an hour+ daily has increased: Rahul Namjoshi, MyFM
Aishwarrya Chakraverty
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May 27, 2020
Interviews
I preferred the ‘old abnormal’ to this ‘new normal’: Ram Madhvani, Equinox Films
Interviews
I have never tried to sensationalise things: Radhakrishnan Sreenivasan, Sports Presenter
Interviews
With production halted, everyone will face a vacuum in content: Ashish Golwalkar, SonyLIV
Interviews
Interview: Kent RO chooses ICC World Cup 2019 to pitch their International Expansion
Interviews
Interview: Vkaao aims to inculcate community screening culture says Vaibhav Lal
Media Samosa
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July 10, 2019
Interviews
Dimon Hu decodes Huawei India’s business & marketing strategy
Aishwarrya Chakraverty
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September 9, 2019
Interviews
Interview: We look at ourselves as a Viewspaper: Aditya Tandon, Firstpost...
Saloni Surti
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April 18, 2019
Interviews
Interview: Kent RO chooses ICC World Cup 2019 to pitch their...
Sneha Yadav
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May 24, 2019
Interviews
Dettol Co-Created with Moms is an obvious next step, says Pankaj...
Jagruti Verma
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July 16, 2019
Interviews
Snackable content drives Red FM: Nisha Narayan, Red FM & Magic...
Media Samosa
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September 3, 2019
Interviews
Interview: To succeed in the healthy snacking category, we need an...
Sneha Yadav
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February 6, 2020
Interviews
Interview: TV occupies 80% of our marketing mix says, Venkatesh Parthasarathy,...
Aishwarrya Chakraverty
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July 28, 2020
Interviews
Interview: Radio is not limited to FM anymore shares Shivangini Jajoria,...
Aishwarrya Chakraverty
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August 26, 2019
Interviews
Interview: It is not Television vs OTT but how both can...
Aishwarrya Chakraverty
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August 19, 2020
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INDUSTRY UPDATE
Industry Update
Identify PR • Communication bags PR mandate for TEDxRambaug
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Media Moments wins integrated communication mandate for Parfait
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Shoppers Stop appoints Venugopal G Nair as its MD & CEO
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Update Geotarget promotes Prabeer Patankar as Head of National Sales
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