Recently Nickelodeon launched its 11th homegrown animated IP ‘Chikoo aur Bunty’, touted as the only show in the category that is based …
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Interviews
With production halted, everyone will face a vacuum in content: Ashish Golwalkar, SonyLIV
by adminWith an evolved brand identity, SonyLIV is all set to bring forth an array of original content ranging from thrilling …
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Interviews
Zee Marathi gained 4% share in the genre during the lockdown: Amit Shah, Zee Marathi
by adminBeing nimble about understanding the changing viewer behavior and adapting content offering to the same has helped the channel in …
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InterviewsRadio
Interview: Through brand Mirchi we will be hyperlocal generalists focussed on collaborations says Prashant Panday
by adminRebranding to Mirchi signifies business diversification and expansion beyond radio to becoming city-centric music and entertainment company with offerings across …
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Vikram Chandra, founder, Editorji Technologies feels that his company is not just another content company or a provider of video. …
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Interviews
Interview: Earlier ‘Content was King’, now it’s only ‘Original Content’ which cuts through – Rajat Uppal, 104.8 ISHQ FM
by adminIt has been an interesting year for the Radio industry – from the lockdown effect to fluctuating listenership & AdSpends, …
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As a part of their television campaign, Kurkure ZEE Entertainment Enterprises Limited (ZEEL) including ZEE TV, &TV, Sarthak, and Big Ganga …
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Interviews
The league's global Instagram account has 1.7M total followers from India: Siddharth Chury, NBA India
by adminThe National Basketball Association (NBA) recently announced a multi-year partnership with HARMAN followed by the launch of the 2020-21 season …
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Interviews
Digital & Social Media have been our go-to mode of communication: Arpit Machhar, Dangal TV
by adminThe entertainment industry is gearing up to commence production of fresh content. With quality content taking precedence over the channels, …
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Interviews
The viewership for our platform increased more than double: Ridhima Lulla, Eros Now
by adminRidhima Lulla, Chief Content Officer, Eros Now, sheds light on the diverse content available on the platform, the need to …